Display stand



Now-20, 1928. 1,692,748

E. A. LOCKE, J

DISPLAY STAND Filed March 14. 1928 2 Sheets-Sheet l J /O Fry. 1.

, v INVENTOR NESSES Edm/z fllLac/re, 1/1: W BY ATTORNEY Nov. 20, 1928.v 1,692,748

E. A. LOCKE, JR

DI sPLAY STAND Filed March 14, 1928 ZSheets-Sheet 2 INVENTOR WlTNES/SfLES/ 8.50 1)? xlLoc/rer/rr I 1 (1 4 r H Warn 144% at? M ATTORNEY Patented Nov. 20, 1928.

UNITED STATES 1,692,748 PATENT 'O:FFICE.

EDWIN A. LOCKE, JR., 013 ARLINGTON, MASSACHUSETTS, ASSIGNOR TO THE NEVINS CHURCH PRESS, OF NEW YORK, N. Y., A CORPORATION OF NEW JERSEY.

. DISPLAY STAND.

Application filed March 14, 1928. Serial No. 261,652.

construction which will present a pleasing appearance and one which will effectively support and display an article. 7

Another object of the invention is to provide a display stand of pasteboard or the like, wherein the parts are so cut that they may be readily folded and interlocked, and when so folded, will presenta supporting shelf for an article to be displayed.

A further object, more specifically, is to provide a display stand of cardboard or the like, wherein part of the cardboard is folded to make a triangular support, and the remaining part arranged to present a front panel with a shelf positioned therein for receiving an article.

In the accpmpanying drawings Figure 1 is a perspective view of a complete display stand embodying the invention, an article being shown in connection therewith.

Figure 2 is a transverse central sectional view through Figure 1 showing the way the locking tabs and associated parts are positioned.

Figure 3 is a plan view of the blank ready to be folded to the position shown in Figures 1 and 2.

Referring to the accompanying drawings by numerals, 1 indicates What may be termed a base which is supplied with a tab 2 extending through the slit 3 when the device is in operative position. Base 1 is bent at at and at this part merges into a rear brace 5, whiz-11in turn merges at 6 into the front panel 7. T lns'panel extends downwardly to slit 3 and is adapted to be ornamented as shown in Figure 1 with suitable ornamentation 8, which ornamentation is adapted to agree with the pictorial advertisement on the article 10 being displayed. The front panel 7 is formed with a cut out section 11 which is bent at 12 for forming a seat or rest for the article 10. The section 11 is adapted to rest against the edge 13 on the brace 5 and to be bent at 14 for forming a vertical brace 15 merging into a tab 16 adapted to be forced through the slit 17 whereby section 11 is locked in the desired position for presenting a shelf, and at the same time acts to lock the parts together at this point. By this means a shelf is provided, and in addition, by bending the section 11 to the position shown in Figure 2, side braces 18 and 19 are presented which assist in holding the article 10 in position on the shelf formed by section 11. In 7 order to make a finished appearance, the front panel 7 is bent along the line 20 so that the flap 21 will be resting on top of part of base 1 when tab 2 is extending through the slit 3. This presents a nice appearance and at the same time a good form of lock for holding the parts in their assembled position. As shown in Figure 2', the article lO'rests on the seat formed by section 11, and by reason of the angle of brace 5 and panel 7, a substantially triangular support is provided so that a comparatively heavy article may be supported w1thout causing the device to collapse or the tabs 2 and 16 to slip out of position. In the accompanying drawings, the ornamentation shown in Figure 1 represents cups of coffee, but it will be evident that this may be readily changed to agree with any other merchandise being displayed.

thereof, a shelf at the bottom of said nitch for supporting an article to be displayed While the side walls of the front panel at the nitch act as side bracing members for the article, and a bracing member extending from near the upper part of the front panel downwardly and then horizontally to the front of the panel for presenting a rear brace and base, said base having a tab interlocking with the bottom of the front panel.

2. A display stand or advertising device, comprising an ornamented front panel provided with a nitch centrally thereof, a bracing panel hinged to said front panel near the upper part thereof, a base hinged to the lower edge of said bracing panel, said front panel having a slit at thefront lower edge 7 and. said base having a tab at its front edge, said tab being adapted to be inserted through said slit for holding the parts in operative position. i

3. A display stand, comprising a base portion, a bracing panel, means hingedly connected with one edge of said base and formed integral therewith, a front display panel extending from the upper edge of said bracing panel downwardly to the front edge of said base presenting a substantial triangle in cross section, said front panel having a nitch for receiving an article to be displayed, and means extending from said base and interedge of saidpanel for connecting the parts together, said front panel being formed with a pressed out central portion presenting a nitch, sald pressed out portion extending partly to said base and then downwardly, said brace having a slit therein andsaid downwardly extending part of said pressed out portion having a tab extendin through said slit whereby the arts are ocke'd to gether and said pressed out portion acts to present a supporting shelf while the side edges of the nitch present side braces for the article on the shelf.

Signed at Boston in the county oi Suffolk and State of Massachusetts, this 6th day of March A. D. 1928.

EDWIN A. LOCKE, in. I 

